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SinoFile > About Us

Established in 1992 by the husband and wife team of David Jacobson and Dr. Yang Zhi, SinoFile Information Consulting Co., Ltd. was originally created in response to the western journalist's need for translated news from the Chinese press. Having grown rapidly into the most established and professional media monitoring and analysis company in China, SinoFile serves over 20 Fortune 500 companies with long term commitments to the Chinese market. Currently monitoring hundreds of trade and news publications, covering all major industrial sectors and geographical regions, SinoFile provides clientele with sophisticated media reports, including media audits, share of voice and equivalency analyses.


SinoFile has recently expanded its media monitoring service to cover Website and television monitoring, all of which are available electronically.

If you wish to know more about the company, its history, services and personnel, plus its unique headquarters in Beijing, please take a look at the following links:

SinoFile Information Consulting Co., Ltd. has probably the most unique headquarters of any company in Beijing (see the image above). We occupy the entire premises of the historic Anglican Cathedral of the Savior, built in 1908 and abandoned as a warehouse until SinoFile refurbished it in 1997. For more of its history and sketches of the building itself, visit his page.
Now with a staff of more than 70 and covering over hundreds of Chinese newspapers, magazines and periodicals on a daily basis, SinoFile offers premier media coverage to multinationals and press clients. To learn more about our staff head to this page.
Hey, did you notice we were on the cover of Time magazine! Well not quite like Andy Grove, but there anyway. If you didn't see us, check out the January 19, 1998 cover and look for our "Old Man" logo.
Look here for a more comprehensive view of SinoFile services.

If you wish to expand your business contacts in China and abroad, go to marketing@sinofile.net
or contact us at 010-66059202



Still need more information?

Don't forget, you can sign up for timely China information through any of the following services:

OMTS - Media tracking - for thorough China coverage
SinoSCAN - China at a glance
Executive briefings - industry summaries and share-of-voice
China pulse - getting the pulse of China
Media audits - tracking ideas through time-in-print
Custom media - reports, extranets and media tracking, tailored to your corporate needs




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©1998-2010 SinoFile® Information Consulting Co., Ltd. All rights reserved. SinoFile is an independent media monitoring company covering Mainland China.
For more information contact marketing@sinofile.net.
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